B2B Brand Marketing Specialist (Public Relations & Events Branch)

About UrBox

UrBox is Vietnam’s leading digital gifting & loyalty platform that enables businesses to integrate their reward & loyalty programs with an ever-growing network of more than 200 brands & 15,000 accepted online and offline stores in Vietnam. UrBox has the widest network of clients in loyalty in Vietnam and provide loyalty & reward solutions to many big organizations in the aviation, banking, FMCG, Insurance, Real estate industries, and more.

Job description

Brand Marketing Specialist (Public Relations & Events Branch): Unleash Your Strategic Storytelling Power
Our company is seeking a highly motivated Brand Marketing Specialist (Public Relations & Events Branch) to join our dynamic team.
If you dream of composing compelling brand stories that resonate with B2B audiences, and craving a role that lets you combine storytelling with the thrill of events, then this is your chance to shine!
Here‘s a glimpse into your day-to-day magic:

• Developing and executing a comprehensive B2B public relations strategy, including the creation of captivating brand stories and messaging.
• Teaming up with your Brand besties to build an overall branding strategy for the company.
• Crafting and managing a corporate information database, ensuring a well-organized collection of valuable content (white papers, case studies, webinars, presentation decks, or blog posts), leadership profiles, and high-quality visuals.
• Social media will be your playground! You‘ll manage our LinkedIn presence and become a pro at connecting with journalists, building strong relationships that secure valuable media placements.
• Collaborating with our public relations agency to identify newsworthy narratives and develop effective pitches. Other industry publications are welcomed.
• It’s not all about digital. You’ll be conceptualizing and executing a diverse range of events, including trade shows, customer engagements, press conferences. Don‘t forget the impactful CSR initiatives that showcase our values too!

• A minimum of 3-5 years of experience in PR or Marketing, with at least 2 years focused on B2B companies. You need to deeply understand their language.
• Communication skills that dazzle – written and verbal.
• A meticulous eye for detail and a commitment to accuracy in all materials. You’ll be our eyes and ears.
• A demonstrated ability for industry trends and market dynamics. You stay ahead of the curve!
• A collaborative spirit – teamwork makes the dream work, and you‘re all about achieving shared goals with integrity and passion.

• Degree: Bachelor
• Age: Unlimited
• Working time: Permanent