Content Marketing Specialist

1. Company Overview

Founded in 2009, Magestore aims to become a long-term partner of global retail brands. Our solutions include the world’s #1 point of sale software for Magento and Shopify, complemented by professional IT services. As a part of the BSS Group since 2022, we’re excited to expand our comprehensive retail solutions to even more businesses in the future.

2. Job Overview

We are seeking a talented Content Writer & Editor specializing in creating and refining B2B content for English-speaking markets. The successful candidate will play a key role in producing high-quality, engaging content that aligns with SEO strategies and drives conversions in eCommerce and Retail industries.

You’ll be responsible for managing a team of freelance writers, reviewing and editing their content, and ensuring all output meets our quality standards. In addition, you’ll directly contribute by writing high-difficulty articles and optimizing content performance for better lead generation.

KPIs

• Content quality and consistency
• Project deadlines and workflow efficiency
• Contribution to lead generation
• Successful team management of freelance writers

3. Responsibilities

• Project Management: Collaborate with the SEO team and manage freelance content writers, assigning tasks and ensuring timely project completion.
• Content Creation: Draft and write high-difficulty articles, creating outlines and tackling more complex pieces of content.
• Content Editing: Review, edit, and refine content submitted by freelancers, ensuring quality standards are met before publication.
• Quality Control: Develop evaluation criteria to assess content quality and manage performance incentives for the freelance writing team.
• Conversion Optimization: Work with the content and SEO teams to improve content performance, optimizing for lead generation and conversions.
• Training & Support: Help train new freelance writers, ensuring they meet content standards, and support them throughout the onboarding process.
• Payment Coordination: Oversee freelance writer payments, ensuring everything is processed smoothly at the end of each month.

4. Benefits

• Salary: 16M-20M, reviewed every 6 months
• 5-day workweek (Monday to Friday, 8:30 AM to 5:45 PM)
• Youthful and inclusive environment (95% are 9x and 2k)
• Agile and drama-free working environment that respects differences and focuses on human development
• Opportunities to participate in clubs: Football, running, game, etc.
• Team-building events, picnics, and summer trips
• Scenic office on 14th, 16th, 18th, 19th, and 20th floors. Free access to tea and coffee.
• 13.5 days of annual absence (12 days in accordance with the law + 1.5 days company trip)
• Social and health insurance in accordance with the Vietnam Labor Code
• Birthday gifts, seniority allowance, course & certificate coverage

To become a part of our team, please submit your CV that includes links to 3 website writing samples (blog post, landing page, or case study) that you’ve written in the past. We recommend submitting works relating to retail, eCommerce, or SaaS.

Requirements

• Proven Experience: At least 1.5 years of experience as a Content Editor or Writer, preferably in B2B markets targeting English-speaking audiences.
• English Proficiency: IELTS Writing 7.5 or above, or an equivalent level of fluency in English.
• SEO Knowledge: A solid understanding of SEO principles and how to implement them to optimize content for search rankings and conversion.
• Writing & Editing Skills: Demonstrated ability to produce high-quality, persuasive content and strong editing skills to refine and enhance team submissions.
• Project Management: Experience managing a team of freelance writers, ensuring deadlines are met, and content aligns with quality standards.
• Collaboration & Communication: Strong ability to work closely with internal teams to ensure content strategies align with SEO and lead generation goals.
• Tool Proficiency (Nice-to-have): Familiarity with Google Docs, Google Sheets, and SEO tools such as Ahrefs.
• eCommerce Knowledge (Nice-to-have): Preferred experience writing for topics related to platforms like Shopify, Magento, and other eCommerce solutions.

• Degree: Bachelor
• Age: Unlimited
• Working time: Permanent