Senior Marketing Executive

As a Senior Marketing Executive, you will be responsible for developing, implementing, and overseeing marketing strategies and campaigns to promote products, services, or brands. Crafting innovative approaches to reach target audiences, driving customer engagement, analyzing market trends, and collaborating with partners to achieve overall brand awareness & performance goals.

• Conducts market research to analyze trends, competition, and consumer behavior, shaping the overall marketing approach and promotional programs that drive interest and sales.
• Implement plan of content via email marketing to nurture existing customers with a 20% email open rate and collect new sign-up customers with a 1% conversion rate.
• Build content for YouTube & TikTok channels, build content groups with product information, printing knowledge, and some keyword groups according to SEO plan
• Implement content campaigns and collaborate with communities and influencers to help increase the number of fanpage group members by 20% in 2024.
• Build a website and blog content and manage a freelance content team while implementing an SEO plan
• Write marketing distributions (flyers, posters, and online materials such as brochures, presentations, landing pages, advertising etc.)
• Analyze data to evaluate the effectiveness of communication, and make adjustments for improvement
• Maintain relationships with partners to ensure collaboration in activities with a partner activation rate of about 60%
• Supporting the Marketing Manager in completing agreed activities, budgets and monitoring expenses
• Implement marketing campaigns , promotional activities, events, webinar.

SKILLS & EXPERIENCE REQUIREMENTS

• Bachelor’s degree, preferably in Marketing/ Business or a related field;
• At least two years of experience in similar positions;
• Experience with AI for content, SEO, keyword research tools, CMS, and Mailchimp.
• Proven success in developing content marketing campaigns;
• Excellent written skills and ability to communicate at all levels;
• Keen eye for detail;
• Have a deep understanding of social media channels, especially Facebook, YouTube & TikTok;
• Creative mindset with the ability to think strategically;
• Skills in planning, organizing, and executing projects effectively;
• Always ready to pioneer new initiatives, proactive in work and unafraid to face challenges.
• Ability to work effectively in a team environment, encouraging and motivating colleagues, while maintaining commitment and responsibility.
• Fluent in both Vietnamese and English.
• Ability to manage multiple projects simultaneously and meet tight deadlines.

BENEFITS

• Competitive salary and 100% official salary during the probation period (not apply for fresher).
• Annual review and 13th month salary.
• Insurances as Vietnamese labor law and premium health care for you.
• Allocate modern working devices: Laptop, Second Monitor and anything you need.
• Clear career orientation and development.
• Budget for your individual training.
• Parking allowance is covered by the company.
• Weekly Happy Lunch.
• Gifts for occasional events: International Women's Day, Vietnamese Women's Day, Mid-Autumn Festival, Lunar New Year, International Children's Day (For kids), Birthday.
• Yearly company trip & Year End Party.
• Exciting company outings/events and team building activities.
• Free and unlimited coffee, tea, snacks... in the office.
• Office with nice working corners, you'll get a comfortable and productive working environment.
• Lovely, friendly, “crazy”, and talented colleagues.
• Join any teams you love, we have Football, Game, Milk-tea, TikTok, etc.
• Work-life balance 40 hours per week from Monday to Friday.

WHY WORK FOR US

REASONS

• At Gearment, we value attitude the most.
• Great team & project, Big bonus.
• A lot of ownership of your work. We tackle challenges as a team.
• Chance to design complex systems and see that comes live.
• Very open environment, we want you to love where you work.
• Competitive salary. We pay what you deserve, not what the paper says.
• Big chance to grow as a person. We use Service Blueprint, Empathy map, and a lot of modern toolsets to make our life easier and we are eager to share that with you.
• Even a big chance to grow at every level. We're all open to trying and applying new technology.

JOB LOCATION

• Floor 5 – Jabes 1 Building, 244 Cong Quynh St., Pham Ngu Lao Ward, D1, HCMC.

• Bằng cấp: Đại học
• Độ tuổi: Không giới hạn tuổi
• Hình thức: Nhân viên chính thức
• Thời gian làm việc: Official: 08:30 am – 17:30 pm, Mon to Fri.