Job Responsibilities:
Develop and implement marketing-focused website interfaces based on Figma designs, ensuring accuracy, responsiveness, and strong user experience.
Build and customize WordPress themes (or child themes) according to project requirements.
Optimize website performance (Core Web Vitals), including image optimization, CSS/JS optimization, caching, and structural improvements.
Develop landing pages, forms, popups, and interactive UI components.
Work with Elementor/WPBakery or custom-coded templates to support marketing goals.
Use WordPress Hooks (Actions/Filters), WP Loop, and Template Hierarchy for frontend logic.
Perform code reviews and maintain coding standards.
Collaborate with Designers, SEO Specialists, Content Teams, and PMs for on-time and high-quality delivery.
Frontend Development: Architect and maintain responsive UIs using Next.js, React, and Tailwind CSS. Implement advanced rendering strategies like Server-Side Rendering (SSR) and Static Site Generation (SSG).
Backend Development: Design and implement RESTful or GraphQL APIs using Node.js (Express, Fastify, or NestJS).
Database Management: Structure and query data effectively using SQL (PostgreSQL, MySQL) or NoSQL (MongoDB) databases, often utilizing ORMs like Prisma or Drizzle.
State Management: Handle complex application states using tools like React Context, Zustand, or Redux Toolkit.
Performance Optimization: Optimize Core Web Vitals, implement efficient caching strategies, and ensure low latency for API responses.
Authentication & Security: Implement secure user authentication and authorization using NextAuth.js, JWT, or OAuth.
