Senior Business Intelligence Executive, ZaloPay (User Growth)

As a Senior Business Intelligence Executive, you will play a pivotal role in driving strategic initiatives to achieve User Growth & Retention KPI within the assigned budget. Your responsibilities will include:

• Strategic Planning (30%): Develop and implement strategies to achieve KPIs related to user metrics within allocated budgets.
• Data Analysis and Insights (30%): Analyze data to derive actionable insights to enhance user retention, optimize costs, and improve user conversion rates.
• CRM R&D (20%): Act as the R&D for the in-house CRM tool, known as NBA (Next Best Action), and collaborate with cross-functional teams to generate a user feature-set of behaviors, experiment, analyze, and optimize user journeys for effective retargeting.
• Collaboration with Data Science (20%): Collaborate with the Data Science team to create innovative data solutions that support excellent operations and optimize the effectiveness of marketing campaigns.

To be successful in this role, the ideal candidate should possess the following qualifications:

• Technical Proficiency: Mastery of Excel, PowerPoint, SQL, and Python for effective data analysis and reporting.
• 4-5 years experience in one or more of the following areas: Management Consultant, Consumer Tech, Banking & Financial Industry with a track record of analyzing data related to user behavior.
• Strong business acumen and a history of involvement in projects related to product enhancement and cost optimization.
• Experience in conducting A/B tests and active participation in projects related to Data Science
• Project management experience is a plus, showcasing your ability to handle multifaceted responsibilities and deliver successful outcomes.

• Bằng cấp: Đại học
• Độ tuổi: Không giới hạn tuổi
• Hình thức: Nhân viên chính thức