Head of Marketing

Location: Ha Dong, Hanoi
Working Days: Monday to Friday
Salary Range: $2000 - $3000 NET

JOB DESCRIPTION

• Develop Marketing Strategy: Define the vision, user growth orientation, and marketing strategy based on the OKR circle.
• Manage Advertising Campaigns: Oversee the development and execution of comprehensive marketing strategies. Collaborate with UA leaders to build, implement, and adjust strategies and marketing plans for each product phase.
• Market Analysis and Trend Forecasting: Actively monitor and predict industry trends, leveraging data and analytics tools to shape long-term strategies.
• Marketing Budget Management: Plan, manage, and ensure efficient budget allocation across channels to optimize costs and maximize results.
• Team Management: Lead, train, and develop team members; assign tasks, track progress, and conduct periodic performance evaluations.
• Partner Relations: Build, manage, and nurture relationships with partners.

REQUIREMENTS

• At least 5 years of experience in game marketing, specifically mobile games, with 3-4 years in a similar leadership role.
• Proven experience in running digital marketing campaigns and effectively utilizing advertising platforms (Facebook Ads, Google Ads, TikTok, etc.).
• Successfully planned and executed marketing strategies for medium to large-scale game releases, with specific achievements and problem-solving contributions.
• Strong leadership and team management skills, with the ability to motivate and develop team members.
• Strategic mindset, excellent data analysis skills, and awareness of market trends.
• Exceptional communication and negotiation skills.
• Ability to work under high pressure and manage multiple projects simultaneously.
• Proficient in English, especially in international work environments.

BENEFITS

• Attractive performance-based bonus 
• ESOP opportunities for long-term contributions.
• Competitive salary, with reviews twice a year.
• Annual health insurance.
• Full sponsorship for professional training.

• Degree: Bachelor
• Age: Unlimited
• Working time: Freelance